Comedy Central Launches Emmy Campaign With Big Social Media Push
Comedy Central is going big for the launch of its Emmys for your consideration campaign.
In what the network believes is a first, it is simultaneously releasing a video of some of its finest moments from the past year (see below) across all of its multiplatorm channels — from ComedyCentral.com to YouTube to SnapChat Discover to Facebook. The network says it has 140 million fans across these platforms.
“We are celebrating our talent certainly with Emmy voters, but also with our fans as well,” says Walter Levitt, Comedy Central’s Chief Marketing Officer.
[…] “They are incredible, iconic moments,” Levitt says. “We screen lots of episodes of our content and try to find the moments that best represent the incredible talent we have at Comedy Central. The team did an amazing job of highlighting all of our franchises in a way that is both fun and celebratory.”
Full Article: The Hollywood Reporter.